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  Fusaro Consulting

Basic Website Checklist: Does your site make the grade?

6/17/2015

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Whether you are building or maintaining a website, there are a few "best practices" that can transform your website from ordinary to amazing. Don't get caught up in the technology or the urge to put every product photo and or description on your site. Keep it simple. Design your site around your customer's needs. Take a few minutes to review our Basic Website Checklist and see if your website makes the grade.

DESIGN
____   Web pages are uncluttered with ample white space 
____   Our header features our logo in the center or top left corner of every page
____   Our contact info and page links appear in the footer of all pages
____   Navigation links are easy to find and are placed in order of customer preference (most used first)
____   Color choices are consistent with our branding and make text easy to read

CONTENT
____   Text is clear, concise and reads well at a glance 
____   There are no grammar or spelling errors
____   Our “call to action” (what do your want visitors to do) is a main focus

COMPLETENESS
____   All pages are complete and can be viewed without error messages
____   We have a photo gallery, blog or online store to encourage viewer engagement
____   Our simple contact form makes it easy for viewers to reach out to us
____   Our site is optimized and can be easily found on Google

While this is a very basic checklist for beginners, we hope your website has all of the above elements and you passed with flying colors! If you have questions on how to establish any of the items mentioned on our checklist or are ready to move on to more advanced website options, please contact Fusaro Consulting. We can help you increase revenue and customer engagement using your website, social media and other marketing tools. What are you waiting for? Let's get started!

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    Margaret Fusaro, owner of Fusaro Consulting, is a resident of Westerly, RI with over 25 years of experience in marketing, advertising, PR, website content management, graphic design and social media.

    Contact Margaret
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FUSARO CONSULTING:   15 Wicklow Road, Westerly, RI 02891    /    Mmfusaro@gmail.com    /    401.316.0583    /    FusaroConsulting.com
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